In order to make sure we are selecting a niche that we are bound to see success in, we need to make sure we have a high niche score (>70%). On this page, we are going to break down how to select a niche that has a high niche score… let’s get started
Video going in depth 👇🏼
“Resonation” refers to how much we “relate to” and understand the niche from a human to human perspective. This is important because the more you resonate with your niche, the easier it will be to grow your agency within the niche.
In order to start our niche selection process, we need to first write down as many hobbies, interests, and past jobs we have (or had)
Beside each “niche” you write down here put a number (1-10) on how much you relate to this niche.
Dylan’s Example:
| Past Jobs | Hobbies | Interests |
|---|---|---|
| Hockey Coach: 9/10 | Golfing: 7/10 | Business: 10/10 |
| Agency Owner: 10/10 | Snowboarding: 5/10 | Casual Sports Betting: 5/10 |
| Travel: 3/10 | ||
| Videography: 6/10 |
“Potential” is more or less asking “is it a good niche to work with or not?”
In order to calculate the potential within a niche, we need to do some research to answer the following questions for each niche on our list above: